Privacy policy

Privacy Policy

Last Updated: May 8, 2026

Rick London ("we", "us", or "our") operates this website and online store, including all related information, content, features, tools, products, and services (collectively, the "Services"). Our store is hosted on Shopify, which provides us with the e-commerce platform that enables us to sell our products to you.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.

If there is a conflict between this Privacy Policy and our Terms of Service, this Privacy Policy governs with respect to the collection, processing, and disclosure of personal information.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

When we use the term "personal information", we mean information that identifies, relates to, or can reasonably be linked to an identifiable individual. This does not include anonymized or aggregated data.

Depending on how you interact with our Services, we may collect the following categories of personal information:

Information You Provide Directly

  • Contact details: name, billing address, shipping address, phone number, and email address
  • Account information: username, password, preferences, and settings
  • Order and transaction information: products viewed, added to cart, purchased, returned, exchanged, or cancelled
  • Communications: messages you send to us via email, contact forms, or customer support

Information Collected Automatically

  • Device and technical data: IP address, browser type, device identifiers, operating system
  • Usage data: pages visited, interactions with the Services, referring URLs
  • Cookies and tracking technologies (see "Cookies and Tracking Technologies" below)

Information from Third Parties

  • Payment providers (for payment confirmation and transaction status — we do not store full card details)
  • Shopify and service providers that support hosting, analytics, advertising, and order fulfillment
  • Advertising and marketing partners, where permitted by law

How We Use Your Personal Information

We use your personal information for the following purposes:

Providing and Managing the Services

  • Processing orders and payments
  • Delivering products and managing returns or exchanges
  • Creating and managing customer accounts
  • Providing customer support
  • Communicating order updates and service-related messages

Improving and Personalizing the Store

  • Remembering preferences
  • Analyzing site performance and customer behavior
  • Recommending relevant products

Marketing and Advertising

  • Sending promotional emails or messages (where permitted)
  • Showing relevant ads on our website and third-party platforms
  • Measuring the effectiveness of advertising campaigns

Security and Legal Compliance

  • Preventing fraud and unauthorized access
  • Enforcing our terms and policies
  • Complying with legal obligations and regulatory requirements

Cookies and Tracking Technologies

We use cookies and similar technologies to operate and improve our Services.

Types of Cookies We Use

  • Essential cookies: required for website functionality, checkout, and security
  • Analytics cookies: to understand how visitors use our website (e.g. Google Analytics)
  • Marketing and advertising cookies: to deliver relevant ads and measure performance

Third-Party Cookies May Include

  • Google (Analytics, Ads, Conversion Tracking)
  • Meta / Facebook (Pixel, Conversion API)
  • Shopify and Shopify-approved apps
  • Other advertising or analytics partners used to improve performance and marketing relevance

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect site functionality.

How We Share Personal Information

We may share your personal information only where necessary and for legitimate purposes, including:

  • Shopify, which hosts our store and processes data to provide the Services
  • Payment processors, shipping providers, and fulfillment partners
  • Analytics and marketing partners, in accordance with their privacy policies
  • Legal authorities, where required by law or to protect our rights

We do not sell personal data in the traditional sense.

International Data Transfers

Your personal information may be transferred, stored, or processed outside your country of residence, including outside the United States.

Where required, we rely on appropriate safeguards to protect your data during international transfers.

Data Retention and Security

We retain personal information only for as long as necessary to:

  • Fulfill orders and provide services
  • Comply with legal obligations
  • Resolve disputes and enforce agreements

We implement reasonable technical and organizational measures to protect your data. However, no system can guarantee absolute security.

Your Rights

Depending on your location, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your data
  • Object to or restrict processing
  • Withdraw consent (where processing is based on consent)
  • Receive a portable copy of your data

You may exercise your rights by contacting us using the details below. We may need to verify your identity before processing requests.

Children's Privacy

Our Services are not intended for individuals under the age of majority. We do not knowingly collect personal information from children.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content. Please review their privacy policies separately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised "Last updated" date.

Contact Information

Email Support
support@ricklondon.com

We typically respond to all emails within 24-48 business hours. For faster assistance, please include:

  • Your order number (if applicable)
  • A clear description of your inquiry
  • Any relevant attachments or screenshots

Phone Support
+1 857-491-8535

Business Hours:

  • Monday - Friday: 9:00 AM - 6:00 PM EST
  • Saturday: 10:00 AM - 4:00 PM EST
  • Sunday: Closed

Registered Business Address

Registered Office
Regal Regency LLC
8 Regency Rdg
Andover, MA 01810
USA

Warehouse Address
5230 S 19th St
Lincoln, NE 68107
USA

For more information, visit our Contact Page.